Data Literacy for Non-Tech Professionals

Original price was: 19,50 €.Current price is: 14,41 €.

This beginner-friendly course is designed for marketers, managers, HR professionals, project leads, and anyone who wants to become more data-informed without coding.

Description
Data is the new language of business — and you don’t need to be a data scientist to speak it. This beginner-friendly course is designed for marketers, managers, HR professionals, project leads, and anyone who wants to become more data-informed without coding. You’ll learn how to read charts, interpret dashboards, ask the right questions, and avoid common data pitfalls.

From making evidence-based decisions to collaborating with analysts and presenting data-backed arguments, this course demystifies analytics. Gain confidence working with KPIs, Excel, and visualization tools, and become the go-to data-savvy person in your team — without writing a line of SQL.

Delivery
Courses are delivered 100% online. Learn on your schedule — videos, case studies, and templates are available instantly upon enrollment. All content is optimized for mobile and desktop.

Refunds
Full 30-day refund if you’re not fully confident using data after completing the course.

Language
English

 

Curriculum
Module 1: Thinking in Data – Data mindset, measurement logic, outcome vs. output.
Module 2: Understanding Metrics and– KPIs, leading vs. lagging indicators, what to measure.
Module 3: Data in Practice and– Reading les, Excel dashboards, business intelligence tools.
Module 4: Data-Informed Decisions – Data storytelling, interpretation bias, chart literacy.
Capstone Exercise: Present a decision proposal backed by real-world data and metrics.

Length

5 weeks

Lessons

16

Level

Beginner