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Storytelling for Brand Identity
Original price was: 8,00 €.6,38 €Current price is: 6,38 €.
Learn how to shape unforgettable brands through the power of storytelling. In this course, you’ll explore the psychology of narrative, the customer journey arc, and how top brands build emotional resonance through content.
Description
Learn how to shape unforgettable brands through the power of storytelling. In this course, you’ll explore the psychology of narrative, the customer journey arc, and how top brands build emotional resonance through content. Includes practical exercises in video scripts, social storytelling, and brand voice development.
Delivery
Courses are delivered 100% online. Learn on your schedule — videos, case studies, and templates are available instantly upon enrollment. All content is optimized for mobile and desktop.
Refunds
Full 30-day refund if you’re not satisfied.
Language
English
Curriculum
Module 1: Narrative Thinking – Hero’s journey, tension, empathy.
Module 2: Storytelling Mediums– Text, visual, audio.
Module 3: Voice and Persona – Tone mapping, authenticity, targeting.
Module 4: Campaigns That Convert – Channel-specific storytelling.
Workshop: Craft a 3-part brand campaign pitch.
Length | 5 weeks |
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Lessons | 14 |
Level | All levls |