Description
In the era of endless scrolling and constant digital engagement, understanding the psychology behind user behavior is your ultimate advantage. This course unlocks the secrets behind attention, decision-making, habit formation, and emotional triggers that drive digital interactions. Whether you’re designing an app, crafting a marketing funnel, or writing website copy — this course teaches you to think like your users.

You’ll dive deep into neuromarketing, persuasive UX, cognitive biases, and behavioral design. By the end, you’ll be able to build digital experiences that not only convert — but captivate. You’ll learn from real-world A/B tests, psychological research, and top-performing brands. Perfect for marketers, product designers, UX researchers, and growth hackers looking to elevate their craft.

Delivery
Courses are delivered 100% online. Learn on your schedule — videos, case studies, and templates are available instantly upon enrollment. All content is optimized for mobile and desktop.

Refunds
Enjoy full access risk-free. 30-day refund policy, no questions asked.

Language
English

Curriculum
Module 1: Foundations of Behavior – Cognitive load, attention theory, System 1 vs. System 2 thinking.
Module 2: Persuasion Architecture – Fogg Behavior Model, CTA positioning, habit loops.
Module 3: Motivation Triggers – Scarcity, social proof, reciprocity, reward timing.
Module 4: Design for Emotion and Action – Color psychology, visual hierarchy, micro-interactions.
Behavioral Lab Project: Redesign a landing page using persuasive UX strategies backed by psychology.